GTM Intern

Overview

Worked directly with the founding team of an early-stage AI game design startup to build and refine go-to-market systems from the ground up. Focused on shaping positioning, testing outreach strategies, and developing repeatable growth loops during the earliest stages of user acquisition. The role required balancing speed and clarity, iterating quickly on messaging, and learning how to translate ambiguous product direction into actionable experiments.

Responsibilities

• Researched audience segments and competitor positioning to sharpen messaging.
• Drafted and iterated outreach copy across social and direct channels.
• Tracked campaign performance and synthesized insights for weekly strategy decisions.
• Collaborated with founders on launch priorities and go-to-market experiments.

Impact & results

• Contributed to growth from zero initial users during early launch cycles.
• Learned to prioritize fast testing and simple systems over heavy tooling.
• Improved outreach clarity and engagement quality through tighter message framing.

Media